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© Jieun Lee. All rights reserved.


Bacteria Museum

2021

Award
Red dot: Brands & Communication Design
Type Directors Club 68th
This project is a Brand identity  for an imaginary Bacteria Museum. In the reproduction process called binary fission, the bacterium, which is a single cell, divides into two identical daughter cells. I created an identity system that divides the element to make a new creature, inspired by the binary fission.


Inspiration



reproduction process
shape and color